Service Excellence and Customer Strategy
نویسندگان
چکیده
منابع مشابه
The Impact of ICTs on Customer Service Excellence in Zimbabwe
The diffusion and adoption of ICT innovations permeate through a social system that positively affects customer satisfaction and support customer service excellence. The three discourses with respect to information systems innovation are discussed in the context of Zimbabwe with particular reference to diffusion, social embeddedness, and the transformative nature of ICT interventions. The frame...
متن کاملImpact of Customer Service Practices on Customer Satisfaction and Retention
In any business to customer (B2C) or business to business (B2B) type of environment, a customer is the ultimate goal and objective. More often than not, it can be quite an issue. This perhaps due to the fact that organizations sometimes do not really understand of what actually goes on in a customer’s mind. As such, this predicament has provided as a challenge task to most business conglomerate...
متن کاملCompetitive strategy: the link between service characteristics and customer satisfaction
Purpose – This study aims to examine how firm strategy may affect customer satisfaction in relationship to service the characteristics of quality, servicescape and value. Specifically, this research utilizes Porter’s depiction cost leaders and differentiation strategy to suggest customers may be satisfied even if they rate value or quality lower than for another similar firm. Design/methodology...
متن کاملPerfomance Assessment of Customer Service Strategy in Wal-Mart
Increasing competition (whether for-profit or nonprofit) is forcing businesses to pay much more attention to satisfying customers, including by providing strong customer service. It may help the reader to notice the role of customer service in the overall context of product or service development and management. Wal-Mart is a chain of retail stores operated by Wal-Mart Stores, Inc. an American ...
متن کاملSearching for excellence in business education: an exploratory study of customer impressions of service quality
Examines the concept of service quality in business education with data collected from 388 students. Identifies seven factors which influence student evaluations of service quality. In descending order of importance these factors are: reputation, administrative personnel, faculty, curriculum, responsiveness, physical evidence and access to facilities. Describes the implications for controlling ...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Journal of Marketing & Distribution
سال: 2016
ISSN: 1345-9015,2186-0939
DOI: 10.5844/jsmd.18.2_3